Target audience for our music video

 Here is a rough idea in the form of a mood board of the particular style of our specific target audience for our music video. For example what kind of clothes they would wear, what shops they would go to, what they would spend their money on and what their particular hobbies and interests are. Finding out our target audience enables us to find out what particular things they would enjoy in a music video, for example what specific costume is most appealing to fans of the acoustic/folk genre.

A influential artist and style icon for our target audience is Bob Dylan. This picture shows perfectly the black and white effect which matches his style and genre. This long dark brown coat and dark skinny jeans with big black boots shows an example of what our target audience may wear, a vintage yet increasingly popular style.

                                               

                                                         This shows the particular styles that our
                                                  female and male audiences may have.

                                                                                                 

Our music video is of the acoustic genre meaning our
target audience would find this type of music appealing
and may even like to play the guitar/ukulele themselves.

 This particular shop is called 'Prim Vintage Fashion'  and has a number of vintage clothes catering for women and men. This would be the kind of shop that our target audience may go to due to the clothes being the style of several different eras. For example the 50s and 60s which brought about the rise of Bob Dylan.

Greenwich market is something that our target audience would attend due to it's independant nature, this may show that our target audience have an eccentric fashion and outlook on life.

This unique covered market with its vibrant atmosphere and commitment to showcasing designer makers, is fondly regarded as one of London's best markets.

 

                                                                     

TARGET AUDIENCE PROFILE

-For our specific genre which is the folk/acoustic genre our target audience would first of all enjoy listening to this genre of music and even making this kind of music. They may be interested in learning new instruments and experimenting with them, making new music, therefore they may also the alternative genre of music.

-Age= 16+- the reason that the age range of our target audience varies is due to the fact that the folk/acoustic genre is widely popular for a variety of ages. Influences such as Bob Dylan and his idol Woody Guthrie may be of importance to our target audience, due to their age this shows that not only a teenage audience may be a fan of this genre.